The stockings are ready to hang, the excitement is building, and Christmas magic is in the air!
If you’re on the hunt for the best Christmas gifts for kids and little ones, presents that spark imagination, encourage creativity and become part of family traditions, you’re in the right place.
This year’s Ecommerce Assistant Gift Guide, that includes some of our lovely members from the Ecomm BFF community, shines a light on incredible small businesses creating playful, sustainable and heartfelt gifts for children.
So grab a mince pie, pop on a festive playlist and get ready to fill those stockings with joy from these wonderful independent brands.
From Little Greenwoods
From Little Greenwoods is a children’s décor and paper goods brand founded by Beci Greenwood. She designs modern nursery décor, kid’s wall art and thoughtful greetings cards that bring joy to family homes and help celebrate life’s special moments and festive holidays together.
For a unique Christmas gift, From Little Greenwoods' playful and uplifting Personalised Affirmation Prints are a timeless addition to any nursery or child’s room. Available in three sizes, these prints encourage love, self-belief and belonging while creating treasured daily moments together.
Pair with a personalised Christmas card for a festive keepsake they’ll cherish for years to come.
✨ Enjoy free delivery over Black Friday with code XMASTEA.
Shop Personalised Affirmation Prints from £10
Visit From Little Greenwoods website
The Phive
The Phive is a female-led, family-owned business specialising in creative learning for children aged 3–12. The brand designs and locally produces sustainably focused learning cards, books and wooden toys that support learning at home in fun and inspiring ways.
Dedicated to encouraging screen-free experiences, The Phive helps raise confident, motivated and imaginative young learners.
The Story Writing Bundle is a lasting, screen-free gift designed to spark imagination and creativity. Combining story creator cards with a storywriter’s book set, it will inspire children to build confidence in storytelling while enjoying hands-on, imaginative play.
Shop Story Writing Bundle £39.99
Montrose Makers
Montrose Makers creates affordable, personalised children’s décor for mums who want to transform their little one’s room into a cosy, clutter-free space without the high-street headache. Each piece adds those special finishing touches that make a child’s space feel truly theirs.
The Personalised Safari Name Sign is a wild Christmas gift for little adventurers. This safari-themed name sign brings a child’s room to life with friendly lions, elephants and giraffes.
Crafted with a wooden base and acrylic lettering in colours of your choice, it’s designed to match their name and style perfectly. A fun and thoughtful gift they’ll treasure long after the decorations come down.
Shop Personalised Safari Name Sign £13.95
Styled to Sparkle
Styled to Sparkle was founded by Sarah Wan Min Kee after 10 years working in children’s fashion. Inspired to help parents create magical spaces for their little ones, Sarah designs and handmakes beautiful bunting and personalised decorations in the UK. Each piece adds charm and sparkle to a child’s room or festive celebration.
The Red Stripe Christmas Stocking is a keepsake to treasure for years to come. Crocheted by hand from chunky red and cream yarn. It brings some to Christmas Eve preparations and can be personalised with each family member’s initial.
Shop Red Stripe Christmas Stocking from £52
Visit Styled to Sparkle website
Dolly and Fred Designs
Dolly and Fred Designs creates hand-illustrated children’s stationery and wall art from their Cambridgeshire studio. Every design is thoughtfully made to inspire creativity, encourage connection and celebrate the magic of childhood. These are gifts that create memories, not just more stuff.
The Festive Friends Writing Set is the perfect Christmas gift that creates moments, not mess. Children can use it for letters to Santa, cards to grandparents and thank you notes, building gratitude and communication skills while having festive fun.
Beautifully designed with coordinating envelopes and charming characters, it’s a thoughtful gift that busy parents appreciate and children love to use.
✨ For Black Friday, enjoy 2 for £25 on all writing sets.
Shop Festive Friends Writing Set £22
Visit Dolly and Fred Designs website
Bibetta
Bibetta creates award-winning baby bibs and weaning essentials that combine softness, practicality and style. Designed to make life easier for modern parents, their waterproof bibs, splash mats and feeding accessories keep mealtimes fun while keeping the mess under control. Beautifully made and gift-ready, they’re the perfect blend of luxury and everyday convenience.
Their Newborn Baby Shower Gifts are made from the softest, luxurious velour fabric, these adorable gift sets are both practical and beautiful. Perfect for protecting baby’s delicate skin during feeding, burping and tummy time, they make an ideal baby shower or Christmas gift for new parents that’s sure to be cherished.
Shop Newborn Baby Shower Gifts from £7.99
Book Heros
Book Heros works with publishers and distributors to rescue surplus books that might otherwise go unread. Every book is brand new, and their collections feature a fantastic range of children’s titles, all with up to 70% off the cover price.
From storytime favourites to inspiring reads, Book Heroes makes it easy to share the joy of reading while supporting sustainability.
Discover the hugely popular Little People, Big Dreams series, a collection of beautifully illustrated books that introduce children to the lives of extraordinary people who changed the world. Perfect for curious minds, these stories inspire courage, creativity and kindness in young readers.
✨ Enjoy 15% off your first order this Black Friday with code HEROES15.
Shop Little People, Big Dreams Collection from £6.99
Ivy & Noah
At Ivy & Noah, you’ll find handmade, personalised keepsakes and décor for little ones, made to be loved, reused and treasured. Each piece is thoughtfully designed, sustainably made and full of heart, created to spark joy, nurture imagination and become part of cherished family traditions.
The Merry Christmas Bunting is a festive keepsake designed to bring warmth and joy to your holiday celebrations. This beautifully handmade bunting makes a lovely addition to your Christmas décor, perfect for hanging across the fireplace, a child’s room or the family dining space. Made to be treasured and reused year after year.
Shop Merry Christmas Bunting £45
Super Dinky
Super Dinky is an independent brand founded by a preemie mum and neonatal nurse to support and walk alongside NICU families. The brand creates thoughtful products and initiatives that bring comfort and hope to parents with premature or poorly babies, helping them feel seen, supported and cared for during difficult times.
Each Christmas, Super Dinky runs its Christmas Appeal, inviting people to add a Parcel of Hope to their festive shopping list.
By gifting this parcel to a NICU of your choice (or one selected by Super Dinky), you’re giving a family spending Christmas Day in hospital the special moment of dressing their baby in their very first outfit.
A heartfelt, meaningful gift that spreads love and hope where it’s needed most.
Gift Your NICU a Parcel of Hope £22.99

Edith & Blanch
Edith & Blanch is a small, independent children’s boutique based in Southsea, curating the very best quality brands for little ones. The boutique is passionate about making every customer feel special through friendly, personal service and a truly thoughtful shopping experience.
Each item is handpicked with care, offering unique gifts and sustainable finds for the whole family.
The Forest Fairisle Jumper is a cosy classic for winter, this beautifully knitted jumper features a charming fairisle design inspired by woodland adventures. Made with comfort and warmth in mind, it’s the perfect piece for festive outings or snuggling up on Christmas morning, a timeless wardrobe favourite for little ones.
Shop Forest Fairisle Jumper £38
Making Christmas Magical for Kids, One Small Business at a Time
This year, instead of mass-produced toys and quick-buy presents, choose gifts that spark imagination, nurture creativity and build traditions that last. The small businesses featured here pour their love, care and craftsmanship into every product, creating keepsakes that will be cherished long after the wrapping paper’s gone.
When you shop small, you’re not just buying a gift, you’re helping a dream grow, supporting families and independent makers who believe in creating something truly special for yours.
So whether it’s a personalised keepsake, a creative learning set or a handcrafted piece of décor, you’ll be giving more than just a present, you’ll be giving a memory.
Shop small. Spread joy. Make this Christmas magical for the little ones you love.









