Workshops + Masterclasses

Bite-sized workshops on the exact stuff that trips up small Shopify brands: product pages, email, metafields, retention, the lot. No fluff, no overwhelm, just one specific problem solved at a time. Pick the one that matches what you're stuck on, watch whenever suits you, and get straight to fixing it.

Meet the founder

Your ecommerce fairy godmother

Because you don’t just need information. you need someone who can translate it into real life steps.

I’m Elle, and I’ve spent 15+ years helping small business owners make sense of Shopify, email marketing, and the messy middle of running an online shop, without the jargon, judgement, or overwhelm.