The Ecommerce Assistant Blog
Follow my blog to find the latest tips and advice to help you make more sales using Shopify + Klaviyo as well as the latest ecommerce news and updates.
Checklist for Shopify and Klaviyo: Google + Yahoo's new email marketing requirements
Google and Yahoo have announced new sender requirements that are starting on the 1st February 2024. Most things you now need to do, you're probably already doing as they are best practise...
Expert ecommerce tips for online shops in 2024: 3 things small businesses should do
As we gear up for an amazing year ahead, it's time to dive into what lies on the horizon for ecommerce in 2024. In this blog post, I'll be answering...
9 expert tips for creating irresistible product pages for your online shop
Are you a small business owner looking to sell your products online? If so, then you're probably familiar with the challenges and opportunities that come with running an ecommerce store....
6 best practice tips to improve your Shopify website and make more sales on your online shop
Building and maintaining a successful online shop is no easy task, especially in the competitive world of online retail. As a small business owner, it's important to continually strive for...
Revolutionising your online shop experience with Shopify 2.0: A guide for small businesses
If you're a small business owner looking to sell products online, you've probably come across various options for setting up your own website and starting an ecommerce brand. One platform...
Boost your email list with unique sign up offers: 7 creative alternatives to the 10% discount
Just because everyone else does something, doesn't mean you have to follow suit. And your email sign up offer is no different. In fact, standing out by offering something different...
The importance of using your brand consistently as a small business by Goldfinch Marketing
In this guest blog, Christina from Goldfinch Marketing, shares her thoughts and experience on the importance of branding and gives three reasons why small businesses must make consistency a key part...
Treat your Shopify website navigation like a restaurant menu for the perfect customer experience
The navigation (or main menu) on your online shop is such an important aspect of your website but it’s one area I see small businesses get in a muddle over...
Six reasons you don't need a loyalty app on your Shopify website to increase customer loyalty
Desperate to add a customer loyalty app to your Shopify website? You might want to reconsider Keeping customers loyal is an essential focus for all successful ecommerce businesses. But a...
How can email marketing with Klaviyo help your ecommerce business create customer loyalty
Email marketing isn’t dead. As we enter 2023, it feels as though the focus has shifted away from Facebook ads and Instagram content, to a more community-led and conversational marketing...
Top ecommerce customer experience tips for your Shopify store to delight your customers
Customer service is key for making an online store a success, people want to be delighted by you and the way in which you interact with them before or after...
What ecommerce metrics should you be reporting on to grow your online business?
You think your online sales are growing and you feel like things are going well for your business but are you actually taking the time to look at the data and see where things are going well and where you may have some room to make improvements?
